frontman Jack White has voiced his disappointment that excerpts of his new Bond song have been used in a TV advert for Coke Zero.
An instrumental cut of Another Way To Die, White's duet with R&B chantreuse Alicia Keys, features in an ad for the re-branded Coke Zero Zero 7 as part of a co-promotion with the new Bond film 'Quantum Of Solace'.
A statement from his management said: "Jack White was commissioned by Sony Pictures to write a theme song for the James Bond film 'Quantum Of Solace', not for Coca Cola. Any other use of the song is based on decisions made by others, not by Jack White. We are disappointed that you first heard the song in a co-promotion for Coke Zero, rather than in its entirety".
Watch the offending ad below...
“Definitely one of the most unique pieces to come through our showroom”: It was left in a nightclub in '74, then “hidden in a closet for decades”, now Mike Bloomfield’s custom-painted 1966 Telecaster is up for sale
“There is still no power but we have survived”: Joe Bonamassa returns to Nerdville West, after LA wildfires threaten home and vintage gear collection
