Singer-songwriter Rachael Yamagata has spent her career turning life’s complexities into music that resonates.
Known for her poetic lyricism and emotional depth, Rachael explores themes of heartbreak, growth, and self-discovery, all with an honesty that invites connection.
This focus on connection also defines her recent collaboration with TESSAN, a leading brand for innovative travel charging solutions.
As the face of TESSAN’s “What’s Your Next Journey?” campaign, Rachael brings her unique perspective to a project that celebrates the transformative power of exploration. Whether through music or travel, the campaign reflects a shared belief in the value of meaningful experiences and the connections they foster.
For Rachael, music is a pathway to connection. She believes that connection is about authentic relations with people. This philosophy is evident in songs like Elephants and Be Be Your Love, where she blends raw emotion with lyrical storytelling to create a space for shared experience.
Her music often mirrors her personal journeys. During the creation of Elephants, Rachael was grappling with heartbreak and physical injury. The lyrics came to her in an almost meditative moment while walking down a mountain. The song captures a profound sense of vulnerability, which she describes as “a gift, an artist’s experience.” It’s this ability to transform personal struggles into universal truths that sets her apart as an artist.
Aside from her personal experiences, travel is also central to Rachael’s creative process. For her, it’s less about movement and more about absorbing the “colors, flavors, and energy” of a place. These moments of immersion inspire her songwriting, enabling her to convey the essence of life’s journey in her music.
This idea of connection isn’t limited by geography. Whether performing in a packed venue or reflecting on a quiet journey, she views every experience as an opportunity to connect with others and with herself. Her ability to channel these moments into her music creates opportunities for her audience to explore their own emotions and stories.
This collaboration between Rachael Yamagata and TESSAN aims to inspire people to embrace their journeys with courage and curiosity
Similarly, TESSAN's vision focuses on enhancing these journeys through simplicity, efficiency, and safety. Their innovative charging solutions—like the WTA series travel adapters—are designed to eliminate the stress of staying connected, enabling travelers to focus on the moments that matter.
For Rachael, travel and music share a similar purpose: they're both about discovery, growth, and connection. Whether she’s performing or writing, she prioritizes being truthful and present. She shares, “The songs that resonate most with people are the ones that are vulnerable and a little rough around the edges.”
The partnership feels especially fitting because both Rachael and TESSAN prioritize authenticity. Just as TESSAN’s products are crafted with the needs of real travelers in mind, Rachael’s music is unfiltered and honest. She often describes her creative process as capturing moments that are profoundly real. This authenticity is what connects her to her audience, much like TESSAN’s tools connect travelers to the world around them.
Rachael’s understanding of journeys goes beyond physical travel. For her, a journey is about balancing dreams of the future with the ability to be fully present in the moment. Tracks like “Dealbreaker” embody this philosophy, blending heartache with hope and encouraging listeners to embrace life’s complexities. These themes align naturally with TESSAN’s campaign, which inspires individuals to see each step of their journey as an opportunity for connection and growth.
As a frequent traveler performing and seeking inspiration, Rachael understands the importance of staying connected. TESSAN’s series adapters, designed for global compatibility and efficiency, address these needs with reliability and thoughtful design.
Recognized for their portability and efficiency, these devices are essential for those who are always on the go. Beyond their functionality, they support the broader goal of enabling travelers to immerse themselves fully in meaningful experiences by eliminating distractions.
Rachael’s music and TESSAN’s philosophy align in their shared celebration of life’s journeys. Both recognize that the value of any adventure lies not just in the destination but in the moments and connections along the way. This is the message behind the “What’s Your Next Journey?” campaign: an invitation to embrace exploration as a path to personal growth and meaningful experiences.
This collaboration between Rachael Yamagata and TESSAN aims to inspire people to embrace their journeys with courage and curiosity. Rachael’s artistry reminds us that connection is not something that happens by chance—it’s something we create through intention and authenticity. Her partnership with TESSAN brings this message to life, showing how tools and technology can support, rather than distract from, the experiences that truly matter.
As you plan your next adventure, consider the connections that have shaped you—whether with others, yourself, or the world around you. And remember, every great journey begins with the right tools and an open heart.
What’s your next journey?
For more insights into Rachael Yamagata’s journey and her collaboration with TESSAN, check out the following:
Interview Documentary: https://youtu.be/Zd9_74t4aQE
Website: https://tessan.com/
Facebook: https://www.facebook.com/tessanpower/
X/Twitter: https://twitter.com/TessanPower
Instagram: https://www.instagram.com/tessan_official/