Gene Simmons describes Guitar Hero as 'iconic' and he's got a point - the series of videogames has become a worldwide sensation. It's also crossing generation boundaries and getting great guitar-based music to the ears of many who wouldn't otherwise have heard it. Hopefully the knock-on effect is that some of those people then want to play it on a real guitar.
Here Gene talks about how and why he's involved as the voice of the latest installment, Guitar Hero: Warriors Of Rock. It's released September 24 on Xbox 360, PS3 and Wii.
Get the MusicRadar Newsletter
Want all the hottest music and gear news, reviews, deals, features and more, direct to your inbox? Sign up here.
Rob is the Reviews Editor for GuitarWorld.com and MusicRadar guitars, so spends most of his waking hours (and beyond) thinking about and trying the latest gear while making sure our reviews team is giving you thorough and honest tests of it. He's worked for guitar mags and sites as a writer and editor for nearly 20 years but still winces at the thought of restringing anything with a Floyd Rose.